McAuslan founders get out of the beer biz

Posted By: Richard Deschamps · 4/23/2013 3:18:00 PM

After a quarter century in the business, the husband-and-wife team behind the McAuslan Brewing company has sold their company to another Montreal-based microbrewer, RJ Brewers.

Peter McAuslan, who founded the company with his wife Ellen Bounsall in 1988, told CJAD News it was just the right time for the two of them to get out.

"When one starts a business, you always have a sort of an end point in mind," McAuslan said. "Both of us over the last ten years said, 'well, there's going to come a point where we're going to want to sell out and take advantage of the work that we've done."

McAuslan says that while leaving his company will be bittersweet, he can look back on a very successful run.

"We have achieved what we set out to do," he says, "we've had a lot of fun doing it, and now it's time to try something else."

Part of that "something else" will involve heading back to their Eastern Townships farm, where they plan on tending to their large vegetable garden, six dogs, three ducks and two chickens. And, McAuslan hints, there'll be time for a little home brewing as well.

McAuslan Brewing is best known for its popular St-Ambroise and Griffon brands. RJ Brewers' brands include Tremblay and Belle Gueule.

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  1. Dave George posted on 04/23/2013 07:23 PM
    Wow, this could be a big blow to the Montreal microbrewery scene. I've been drinking McAuslan beer sine they first started with St Ambroise in the 80s. All of their beers are fantastic, original and true to the craft. Their cream ale is simply the best! Kudos to Ellen & Peter both, you have kept Montrealler's happy with great beer over all those years. Please please please make sure the new Brewmaster has a good apprenticeship with Ellen before they take over.

    Thanks to you both, good luck and Na zdravi!!
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