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DAVIDsTEA founder David Segal on his "affordable luxury"

Posted By: CJAD 800 · 10/31/2012 4:45:00 PM

It's being described as "the Starbucks of tea."

DAVIDsTEA was founded right here in Montreal and is becoming a multinational that won't stop growing. The David in DAVIDsTEA is David Segal, and he joined Ric & Suzanne today for an interview.

David spoke about the craze he started and how teas have become an "affordable luxury," and how his creative combinations are capturing the taste buds of tea drinkers worldwide.

Listen to the interview by clicking play on the right.

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