Does this go too far?

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	Does this go too far? Posted By: Ric Peterson ric@cjad.astral.com · 4/25/2012 6:55:00 AM Fingers cut off, blood, dramatic music. To get their message across, the CSST launched its new awareness campaign. Last year the ads addressed fatal accidents at work where we saw a man trapped in the bowels of an industrial machine. This year the focus is on accidents and they've gotten even more graphic. "A campaign that will stay with you and leave no one indifferent," says the press release. Each ad opens with actor Claude Legault saying: "Charles is no longer. It is no longer the same since he fell climbing on it. His life changed. The people around him too. " The viewer then witnesses the accident unfolding in slow motion. The image does not spare us the blood, the screams of pain over poignant music. Over the line? In bad taste? Effective? We'll be talking about it at noon today leave a comment. Watch them below and compare to what they are doing in Ontario at the very bottom. Share This Ric Peterson Show Loading Leave a comment: showing all comments · Subscribe to comments Comment Like 3 0 * * * Please fill in the CAPTCHA below to complete your action. NOTE: This thread is moderated, comments will not post immediately. Submit Loading Cancel Reset Password Simply confirm your registered email address below and click "Reset Password." We will immediately email you a link back to the site where you can enter a new password for this account. Account E-mail: Becoming a CJAD Insider Club Member only takes a minute. Don’t miss out on exclusive information, opportunities and giveaways available only to our members. Account E-mail: Password (Case Sensitive): Reset your password Login with Facebook We've found your existing E-Club account. Please login below to complete the Facebook login process. E-mail Address: email@address.com Password The password you have entered is incorrect. Please try again. If you're unable to remember it, you can reset your password. Not a member yet? Sign up now! Joseph RichardM posted on 04/25/2012 12:56 PM Compared to the WSIB ad, the CSST ads are very mild. I wasn't able to hear any sound but the background music and the voice over, so a lot of the impact of the accident was lost. Also, even in the ad where the employee has an accident where he loses his finger, there is little more than blood on clenched hands for us to see. I don't find them graphic at all. Conversely, the ad for the WSIB was much more graphic, with a much more accurate sense of the pain and the damage done by the accident. Not surprisingly, the WSIB ad impacted me much more than the CSST ad did. reply· like· report Loading Drew posted on 05/01/2012 01:04 PM What is worst is trying to deal with a CSST agent. They only move their butt when you threaten union arbitration. reply· like· report Loading Fred posted on 05/28/2012 01:30 PM How true Drew, I many yrs ago was on CSST and did go to court and they won. diaganosis degeneritive disk desease, it runs in famlies but not one of my reletives even from 100yrs ago ever had this. Just one more unjust ruleing from the CSST. reply· like· report Loading showing all comments Comment Like Please fill in the CAPTCHA below to like this content anonymously. x Submit x Reset Password Simply confirm your registered email address below and click "Reset Password." We will immediately email you a link back to the site where you can enter a new password for this account. Account E-mail: Please enter your email and password to log in. Account E-mail: Password (Case Sensitive): Reset your password Login with Facebook We've found your existing E-Club account. Please login below to complete the Facebook login process. E-mail Address: email@address.com Password The password you have entered is incorrect. Please try again. If you're unable to remember it, you can reset your password. Not a member yet? Sign up now!