PQ re-tools strategy: less Marois, more charter

Pauline Marois
Angelica Montgomery/CJAD

La Presse newspaper is reporting that the Parti Quebecois will overhaul its campaign strategy now that they are losing ground in the polls.

After Thursday's debate the party is supposed to set a new course. Part of the plan, says the paper, is to make Bernard Drainville a more prominant part of the provincial-level campaign, and sell the public on a "premier trio" of Peladeau, Drainville and Marois.

The war room will also re-examining Pauline Marois' camapaign ad, which currently shows the premier walking alone down a hallway, and looking with determination toward a unknown place off-camera.

The aim is to re-focus attention on the charter, and also make ethics and integrity a key election issue.

Leave a comment:

showing all comments · Subscribe to comments
Comment Like
  • 12
  1. Anne FB posted on 03/19/2014 09:16 AM
    ...you had me at "less Marois"...
  2. Kari posted on 03/19/2014 09:57 AM
    I hope her unknown place is out the door.
    1. Joey posted on 03/19/2014 11:17 AM
      @Kari I just hoes she keeps on walking. Walking out of the province of Quebec and Canada and that she brings all her supporters with her!!!

      From the bottom of my heart!

      Joey
  3. Tyson posted on 03/19/2014 10:48 AM
    I's like to see her keep walking....
    and walking....
    and walking....
    and walking...
  4. Karla Liebrandt posted on 03/19/2014 11:13 AM
    Tastes great, less filling!
  5. Carl posted on 03/19/2014 11:29 AM
    Ethics and integrity eh...
  6. Emily posted on 03/19/2014 12:23 PM
    Even her own Party knows she's trouble....trying to hide her, like she doesn't exist? What, like they think we'll forget who's running this Party? Seriously?
  7. LMAO posted on 03/19/2014 12:51 PM
    The aim is to re-focus attention on the charter, and also make ethics and integrity a key election issue.

    Great the more they continue to do this the more they implode.
  8. anthony posted on 03/19/2014 01:05 PM
    More back tracking in the election. She did it last time and is doing it again. One day its this then the next day its that. Then it goes back to the original plan.

    The province of Quebec is not a place to try things. Figure it out before you come out in public to announce things, put your think tank to better use and follow through with your ideas instead of leaving them as ideas.
  9. Terry posted on 03/19/2014 03:17 PM
    Ethics and Integrity.....they have neither
  10. Meatplow posted on 03/19/2014 04:16 PM
    how will this change the fact that a PQ vote is a vote for separation?....i hope people are not that gullible....but then again you never know....
  11. Will posted on 03/19/2014 10:47 PM
    I don't see how throwing Drainville and Peladeau into the mix can improve things for them. They are both so arrogant that even people who share some of their views can't stomach their personalities. Marois is the most benign of the lot.

    I mean people may say that they hate Marois, but let's face it, she's merely the whipping horse...

    Unlike someone like Jacques Parizeau who is truly a charismatic leader with some education and intelligence behind him (as crazy as he could sometimes act), I don't really think that anything Marois is saying is her own original thought.

    She's merely a figurehead with extremely limited skills at handling the public and she doesn't come across as particularly well educated either. Some of her statements about multiculturalism and secularism in the UK and France demonstrate how she's far from well travelled or well read.

    If you want to put forward policies that really are backward and ethnocentric, you should stick to the person who passes for the least threatening.
showing all comments

Share this article:

News Videos

Latest News

  • Controversial Magnotta doc airs in France

    The Luka Magnotta case has generated worldwide interest, and now there's a possibility that TV viewers in France have a better idea of the man at the centre of it all than do most Canadians. Read More
  • Youth protection officials warn against budget cuts

    Quebec's youth protection authorities say the number of reports they've received has gone up substantially over the past few years, and they warn that impending budget cuts will hamper their ability to deal with such complaints. Read More