The McGill University Health Centre is spending a lot of money to polish its image after the scandal associated with contracting for its superhospital.
It has hired communications pro Jonathan Goldbloom on a two-year, $600,000 contract.
The superhospital project has been tainted by eight arrests in connection with a kickbacks scheme with both the former director Arthur Porter and his right hand man falling under suspicion.
In addition to image polishing, Goldbloom is doing some strategic planning for the MUHC and helping with the financial reorientation underway after years of deficit budgets.
The MUHC tells the Journal de Montreal that $300,000 a year is not a lot to pay for these kinds of services.