The big downtown Chapters store is closing.
A spokesman for the bookstore chain told CTV it will be shutting down on October 4th.
Lingerie giant Victoria's Secret will be opening a store at the location in the middle of next year.
Indigo VP of Public Affairs Janet Eger says in a statement that they'll be focussing activities at their Indigo store at Place Montreal Trust and they'll try to keep as many employees as possible.
Shoppers at the downtown Chapters on Ste Catherine St. West were very sad to hear the news.
One longtime Chapters shopper who did not wish to be identified said he often goes there during his lunchbreak from work, pleased with the human touch it offers that no website can.
"It's terrible, it's a great bookstore, it's been here forever. They have great staff in there and they do help," he said.
"It's so relaxing to go in there. You just walk around and look at stuff and pick it up and look through it."
Others agreed that the in-person shopping experience beats on-line shopping anyday.
"I just like the feeling, being around the people, browsing through the books. Online, it's not the same, you go through related searches and stuff. Here you can actually walk around and hold the books," said one shopper as he tucked a purchase into his bag.
"I buy directly because I don't have a computer at home," said a wheelchair-bound woman coming out of the store with her new purchase.
And what will be their options now?
"I guess I'll have to go to Indigo," said the woman.
"I'll go to the Chapters at Fairview (Shopping Center) then," said one woman as she emerged from the store with her daughter.
The longtime Chapters shopper had to think about that one.
"Where will I go? I don't know," he laughed.
"I'll have to find another bookstore. There must be another bookstore. I hope."